To Stand Out, Give Your Customers a Memorable Experience
By John Aberle | Sales and Marketing , Soft Sell
Create memorable experience for your customers
I’m really excited about the changes I see in the business world. More and more businesses are realizing that the key to long term relationships is to act from a core belief that customers matter, not just their wallets. They seek to make an emotional connection with their customers, to give them a memorable experience.
“Connective Marketing” Webinar Detailed Marketing Changes
Renee Miller and Bill Williams of The Miller Group put on a free webinar yesterday for the Los Angeles Region of the California SBDC. In their excellent presentation, "Connective Marketing: A Culture of Intimacy," they presented both figures and stories to reinforce their message: marketing is changing radically. Bill called it a secular change. I call it a paradigm shift. In other words, whereas fads come and go quickly, this change will spread and become stronger.
Customers Love Those Who Care and Connect
People want to make connections. They want to do business with Continue reading