Each of these sites has related but slightly different purposes.
- Remember that the defining difference between hard sell and soft sell is whether your emphasis is on the sale and commission or profit first or on helping the customer buy what he or she wants and needs with the sale coming after you understand the customer’s desires.
- I have a reading list that I’ve put into an Amazon affiliate store (aStore). I’ve annotated several of the books. Here’s my blog post about it: “Trusted Advice for Heart Centered Sales and Marketing”
- Besides books, I’ll recommend e-courses, ebooks, teleseminars, and seminars or conferences that I believe can improve your sales and marketing knowledge and skills – when applied.
- I will also market my own books and courses here. Watch for Ban Cannon Fodder in Sales Management – coming soon.
- I posted my first YouTube video in “Do you hate selling? It’s possible to love it.”
- I’ll do occasional posts there too about heart centered, soft sell sales and marketing.
All three of these sites are dedicated to promoting heart centered, soft sell sales and marketing. I want to help you connect with your prospects or prospectors and customers so that you too can find selling fun, fulfilling, and mutually rewarding.
When something I share with you strikes an “ah ha” moment for you, please share it. The purpose of business is making sales. The purpose of heart centered business is listening first so as to make sales that help customers buy products and/or services which solve a problem or achieve a desired outcome. Sometimes we get lucky and do both at once. So, even though the goal of all my sites is to make sales, most people who read these articles will never become my customers unless for an occasion book referral or small purchase. In these cases especially, sharing you “ah ha” moments gives me an emotional payment. It is such a joy to know that as a writer and speaker I’ve connected.
Sales Success Requires Listening, Not Telling
How to Ask a Closing Question
Gratitude Sets the Right Attitude
Heart Centered Selling’s not for Wimps
Have You Heard the MLM Lies?
Sales Motivation – Remember, There’s more to Life than Money
Trusting a Salesperson Is Tough; Liking Is Easy
If No One Cares, It’s Not a Unique Selling Proposition