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Category Archives for "Soft Sell"

Jun 17

Old Selling Secret Improves Sales

By John Aberle | heart-centered , Sales and Marketing , Soft Sell

More than sales skills alone note card cover with cruise ship

This is the note card cover I made up with a sales tip message.

Are you looking for a way to really impress your prospect? Here’s an old sales secret; it’s one of the simplest ways. Send a handwritten thank you note after your meeting.

Thank you notes work following job interviews too

I had the pleasure of attending a networking group meeting last night for the Career Marketplace Search group that meets at the Lake Avenue Church in Pasadena California. When the guest speaker on Emotional Intelligence had to cancel because of illness, the group coordinators substituted a session on job search skills. I suggested that one technique that works really well for those who actually get the interview is to remember to send a handwritten thank you note. Sandy Edge, the program facilitator, reinforced my point by reminding the group that a couple members of the group had come back to report that they got their job offers because they were the only finalists to send thank you notes.

Use handwritten, personalized thank you notes to differentiate you

While this blog is about sales and marketing, remember that job-search candidates need to sell their perspective employers just as much as you do your prospects. A handwritten note will set you apart. Most people won’t make the effort.

Sending a hand written thank you note isn’t a miracle worker. But it does Continue reading